MEET THEM WHERE THEY ARE

A digital and experiential marketing studio helping consumer brands show up where their audience already is - across social, creators, paid digital, retail and real-world brand moments.

Built for how people discover brands now.

People don’t discover brands in one place anymore.

They find them in feeds.
They hear about them from creators.
They spot them in-store.
They try them at events.
They send them in group chats.
They connect with them through culture.

In The Wild helps brands create marketing that moves with people - from the screen to the shelf to the real world.

Who We Are

In The Wild is a founder-led digital and experiential marketing studio by Chanel Attard based in Sydney, Australia.

Built from experience across social-first brand building, creator campaigns, retail launches, paid digital, community events and real-world activations, In The Wild exists to help consumer brands show up in ways that feel relevant, intentional and impossible to ignore.

We bring together strategy, content, creators, paid media and experiential thinking to create marketing that lives beyond the campaign deck - and actually makes its way into the world.

Social-first, not social-only.

We understand how people discover, trust and buy from brands today. Social is often the starting point, but the strongest brands connect that attention to real-world behaviour.

Culture-aware, commercially minded.

Ideas need to feel relevant, but they also need to move the business. We build marketing that balances brand heat with commercial outcomes.

Built around the audience.

We don’t believe in forcing people into a brand world. We help brands meet people where they already are - in their feeds, their routines, their stores, their communities and their conversations.

SCHEDULE A FREE CALL

We work with consumer brands across wellness, beauty, beverage, fitness, lifestyle, FMCG and retail. Ready to chat? Submit the form below.